OUR APPROACH TO FOOD VIDEOGRAPHY
At Yum Creative, we focus on 4 key areas that we believe are essential for making food videos viral and commercially successful.
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The first is having the right video content strategy. A successful strategy can only be developed around each brand and its particularities. This requires research and knowledge about your goals, target audience, and competitors, all of which is key to having the expected results.
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The second one is the Creative Development stage, where we create the recipe, script, and story of the video, based on the insights we get from the research.
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The third key area is where the magic happens. This is the video production stage, where we cook, shoot, edit and make them look amazing. Here is where our food stylist works her magic and makes the dishes 'viralicious'
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Last, we will index and tag your videos with your desired keywords, for search engine optimisation. Here is where you will need to do a bit of research and find the most appropriate keywords for your videos. We will advise on where you need to look for them and we will also provide tips and ideas on getting the most out of your food videos.
CREATIVE FOOD VIDEO PRODUCTION
Planning
During this phase, we will get to know your brand, your target audience, and most importantly, your competitors.
Video Production
Once we have the video content strategy laid out, we will proceed with our favorite part: cooking, shooting and post-production editing.
Creative Development
Based on this info we will create the recipe, then develop the script and story for the video.
Going Viral
We will index and tag the videos with your desired keywords, for SEO purposes. Just launch them and captivate your audience.
OUR FOOD VIDEOGRAPHY RATES
Basic
The usual viral food video
**** VAT NOT INCLUDED (FOR EU CUSTOMERS ONLY)
- Brand Consultation
- * Original Recipe
- Food Styling
- One 45-60 Sec Video
- 16:9 Aspect Ratio Video (Youtube Version)
- 1:1 Aspect Ratio Video (Social Media Version)
- Hero Shot to use as thumbnail
- ** Video Editing (One Round)
- Music Permission and Files
- Raw Video Files
- Adobe Premiere Pro Files
- Ingredients
Pro
Best-Seller and Best Value for Money
**** VAT NOT INCLUDED (FOR EU CUSTOMERS ONLY)
- Brand Consultation
- * Original Recipe
- Food Styling
- One 45-60 Sec Video
- 16:9 Aspect Ratio Video (Youtube Version)
- 1:1 Aspect Ratio Video (Social Media Version)
- Hero Shot to use as thumbnail
- 10 Hi-Res Photos of the Final Dish
- ** Video Editing (One Round)
- Music Permission and Files
- Raw Video Files
- Adobe Premiere Pro Files
- Ingredients
- All raw images
Custom
As per your requirements
- Brand Videos
- Brand Consultation
- * Original Recipe
- Food Styling
- Custom Video Duration
- 16:9 Aspect Ratio Video (Youtube Version)
- 1:1 Aspect Ratio Video (Social Media Version)
- Hero Shot to use as thumbnail
- Hi-Res Photos
- ** Video Editing (One Round)
- Music Permission and Files
- Raw Video Files
- Adobe Premiere Pro Files
- Ingredients
- All Raw Images
* We can develop any recipe according to your needs, or if you have your own delicious recipe then we will be happy to make it.
** Any extra editing will be charged at a flat fee of $150/round.
*** Our prices are quoted in USD, but you can pay the equivalent in your own currency
**** All prices exclude VAT. This is an EU tax, so only EU clients will be charged with it.
***** DISCOUNTS AVAILABLE: FOR EVERY 5 VIDEOS PURCHASED, THERE IS A 10% DISCOUNT
